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IGTEM-16: Export Marketing & Merchandising


67 screens of Presentation
55 pages Students' Guide
including students' summary task

Number of Lectures:

6-8 of 90 minutes each


This extensive lectures introduces newcomers to
the world of affordable fashion for the average
consumer and enhances the quality of work of
Marketing & Merchanising staff in the industry.
It is largely based on the outstanding Graduation
Project of Emma Khazana, one of the very best of
4.500 students at the Int'l Garment Training
Centre, Bogor, It describes the fascinating acti-
vities of a career in this business.

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