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Key Account Management online training


49 videos, proven Key Account Plan templates and many concrete recommendations for action await you in this online course!

Take advantage of the 3 major topics from this Key Account Management online course:

  1. How has Key Account Management changed in recent years and what are the trends?
  2. The key roles of a Key Account Manager today and tomorrow.
  3. The Key Account Plan as the central tool.
    • Structured account and market and competition analysis.
    • Structure, how to work out your unique value proposition from the key account perspective.
    • Identifify your top business opportunity and risks.
    • Work out you top 3 stratigic business goals and strategies how to achieve them!

Additional bonus material:

  1. How to prepare and run Strategic Annual Meetings with your key account.
  2. Professional Tender Management in the area of Key Account Management.


Risk free thanks to the 60 days refund policy!

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from 12/28/2021 on